Seeking collaborative, intersectional partners
From Unwoven’s mission ::
“We stand against oppression in all forms, recognizing that power over dynamics are at the root of the vast majority of social and environmental crises we face. Through strategic partnerships, Unwoven Collective leverages research, impact investments, and grants to build community and create a more inclusive, equitable, sustainable, and just world.”
It’s impossible to always know when something will resonate.
You never know when a small piece of design will have a tremendous impact. We all know the story about the Nike logo costing just $20, created by a neighbor’s kid. If you think that’s remarkable, imagine how that kid feels!
We created a simple logo (sunflower bomb thing) and hero image (a photo of “The Rebirth” Mural in Kyiv) for a friend at the beginning of the war in Ukraine. We were deeply invested in the mission, and it felt natural to contribute. Now, years later, that initial idea for a non-profit has taken root, connecting over 40 theater companies worldwide.
To learn more and support them: https://www.citd.us/worldwide-ukrainian-play-reading
Protecting the herd is natural
A lot of technology companies fall into the trap of leading with their technical qualifications – in everything from logo, to sales materials, to online posts. However, when selling to a business savvy consumer, often at the C-level of Fortune 500 firms, “geek-speak” isn’t going to get the job done.
Instead, we have a world where technology follows nature’s lead, providing an ecosystem where the herd protects it’s own.
This work won several awards, including an AIGA nod for branding and was voted DC’s hottest startup. Pictures are from our launch party at the Bellagio in Vegas during Defcon.